While Chichibu tends to focus on single cask bottlings, their constant, the Whisky that Ichiro himself is said to partake in each day (especially with a dash of warm water in winter), is this blend that has come to be known as ‘White Label’. As it says on the back label, it’s designed to represent the world of Whisky, with the blending components sourced from England, Canada, the United States, Ireland and Scotland. The source material is a closely guarded secret but is believed to contain around 30% malt and 70% grain, the majority unpeated, with an average age of 10 years (the oldest stocks are up to 20 years of age). Each of the sourced world Whiskies are aged between three and 20 years in their countries of origin before being brought to Chichibu for 2–3 years of additional aging.